About Us

Hannover Fairs Asia-Pacific

Founded on February 1st, 2020, Hannover Fairs Asia-Pacific is the youngest subsidiary of Deutsche Messe AG. Based in Singapore, the company has the task to further expand the event portfolio of Deutsche Messe in Southeast Asia. Deutsche Messe Group of companies:  are leading global provider of capital good fairs – both at Hannover, Germany, and various locations around the world.

Since 1947, Deutsche Messe has brought exhibitors together with the right visitors through our events and services. This has made many new or small companies into world leaders and supported others onto their expansion course. Deutsche Messe has 11 subsidiaries and more than 1,000 employees worldwide.

Our USP

We have the best topics at our own trade fairs, top service as a host, and the most flexible offers for our partners and guests’ events. As a reliable, courteous and competent partner, we offer the customers of our events an extraordinary service experience, thereby setting the benchmark in the trade fair industry.

We understood that customers are part of the product – that is why we involve them thoroughly in our considerations and strategies. We strongly believe that together, we are both more successful.

We bring high-ranking politicians, dignitaries, and powerful CEOs’ from all around the world to our fairgrounds like no others.

Besides professional trade fairs, the fairgrounds in Hannover is multifunctional; From small events to open-air concerts up to 80,000 visitors (featuring AC/DC, Ed Sheeran, Eminem), and a state-of-the-art testing area for 5G autonomous driving – almost every event is possible.

We can manage not only trade shows in an absolute professional way. The dealing with the Eyjafjallajökull volcanic ash cloud during Hannover Messe 2010, the transitioning of an exhibition hall to temporary accommodation for refugees from the Middle East in 2015, as well as into an emergency hospital for COVID19 in 2020 are just a few examples of such.

Our Services

You are interested in one of our trade shows and would like to get more detailed information?
We are more than happy to assist and serve you with any of your questions and topics!
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You would like to enter a new market but unsure which trade fair is right for you?
We are more than happy to assist and serve you with any of your questions and topics!
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You are interested in a specific target group and want to know at which trade fair can you find and connect with them?
We are more than happy to assist and serve you with any of your questions and topics!
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You need support, have questions or feedback for any of our shows worldwide?
We are more than happy to assist and serve you with any of your questions and topics!
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You are curious and want to learn more about trade shows and events?
We are more than happy to assist and serve you with any of your questions and topics!
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You have an idea for doing a trade show and need a professional organizer?
We are more than happy to assist and serve you with any of your questions and topics!
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You want to sell your event and are looking for a potential buyer?
We are more than happy to assist and serve you with any of your questions and topics!
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Our Team

We are a small but professional team and we are passionate and focused about what we do.

We offer almost 100 years of experience in the trade fairs and events industry – nationally and internationally.

We grow steadily with our projects.

We expertise in the fields of trade fair management and strategy, conception, business development, market research, sales, public relations and marketing.

We are the guides and trusted advisors for our customers.

Managing Director

Katariina Rohrbach

Susie Toh_1
Assistant to Managing director / Admin

Susie Toh

Senior Vice President International Corporate Development

Wolfgang Pech

Senior Manager International Corporate Development

Jan-Hendrik Tiedje

Senior Project Director International Subsidiaries and M&A

Hendrik Engelking

Senior Director M&A and International Subsidiaries

Thomas Fischer

Our Sales Partners in Southeast Asia

Malaysia, Myanmar, Singapore and Vietnam

Ms Lai-Lyn Fong

Sales Director

Messe Worldwide Sdn Bhd 
210, 2nd Floor, Block A, Kelana Square 
17 Jalan SS7/26, Kelana Jaya
47301 Petaling Jaya , Malaysia 

lailyn@messeww.com
Tel +603 7803 2276
Fax +603 7803 3276

Indonesia

Ms Anis Novani

Senior Staff

PT Pro Fair Indonesia
Pulomas Office Park
Building 3, 2nd Fl., Room 10
Jl. Ahmad Yani No. 02, Pulomas,
13210 Jakarta Timur, Indonesia

Thailand

Mr Nupat Khusribanchong

Project Manager, Corporate Services Department

German-Thai Chamber of Commerce
(Head Office)
AIA Sathorn Tower, 14Fl.,
Unit 1405-1406 11/1
South Sathorn Road, Yannawa
Sathorn Bangkok 10120, Thailand

The Philippines

Mr Manolo Fabie Nicanor

Manager - International Trade Fairs and Events Management

Fairs and More Inc. 
European Chamber of Commerce
of the Philippines (ECCP)
Philippine AXA Life Centre
Sen. Gil Puyat Avenue
1253 Makati City,  The Philippines